MARKETING & BRAND STRATEGY & IMPLEMENTATION PLANS
Building the backbone for your marketing and brand strategies to reflect your business plan.
- Marketing & Brand strategies, for SME’s, start up’s, and refocusing for existing companies
- Review, background research for marketplace comparative positioning and how to stand out from the crowd, have a strong online presence, and grow your business
- Propose optimum strategy based on budget, resources and future projections
- Set out digital, social media and marketing strategies and implementation plans with fresh ideas and inspired thinking
I work with new companies to start up their branding, marketing and creative strategies; and work with established companies to consolidate, enhance and drive forward same.
Referrals from leading business mentor and enterprise organisation to their clients for delivering tailored and comprehensive marketing services – including an online retailer with Dragons’ Den investment, a start up food brand, and established organisations needing new marketing drive.
Other industry marketing projects also include prominent IT reseller membership group, MSP tech, and retail display manufacturing.
For some projects, I also work as an outsourced strategic marketer for companies – as a consultant, head of marketing, and marketing director, to transition this process. For my ongoing clients I deliver both retainer and project-by-project marketing work, website development, branding, logo design direction, market research & brand positioning, website review, creative strategies & schedules for websites, email campaigns, social media, media grids.
To give your business the optimum insight, this is drawn from core years spent in major retailer marketing and media; five years working with a multinational food manufacturer in weekly media and their brand positioning; and a wide variety of digital and marketing – online and offline – across multiple industries; and also a passion and instinct for brands and businesses.