Create your visual & CONTENT blueprint
that defines your brand and business, and your approach to everything.
KRD Agency is a digital marketing agency with a difference. We know what we are best at. And we focus on your overall digital presence and how your customers experience your brand. Your digital touchpoints matter. And your essential digital touchpoints are what we’re all about – your website, your social media, your logo and branding, and more.
Based in Halifax, Yorkshire, in the United Kingdom, we work with you as your outsourced Marketing and Branding Digital Agency for your business across West Yorkshire, and the whole of Yorkshire.
Working closely with you and your business, we help brands and businesses connect and engage through finding your voice and positioning in the marketplace;
Applying an integrated approach across multiple marketing disciplines;
Creating a visual and verbal identity, and digital presence.
STRATEGY, IDENTITY, DIRECTION & DIGITAL
With you, and with research, insights and expertise, we set up your strategy and brand direction, and schedule your implementation plans;
Plan and build affordable and functional, appealing and user-friendly websites;
combined with a pragmatic approach to your brand, logo, marketing, social media, brand reputation, and digital needs.
No matter the size of your business or project, we have wide-ranging experience in marketing, communications, media, and digital disciplines. We work across multinational organisations, to SME’s and start-up companies, across the industry spectrum.
GETTING TO KNOW YOUR CUSTOMERS TOO
We spend a good deal of time getting to know your customers and their industries too – where they spend their time and focus, how to reach them with the right messaging and appeal.
See what benefits we can bring to shape your business identity, engage and connect with your customers.
Build the framework and content for your marketing and brand strategies to reflect your business plan.
Work with new companies to start up their branding, marketing and creative strategies; and work with established companies to consolidate, update, transform, enhance and drive forward same.
The backbone of your digital presence and sales tool. We research to understand your audience, competitors, your USP, and what will keep you at the forefront of your sector.
And then we craft the most usable, inspired, and beautiful site for your customers.
Create and participate – become good company in social media’s continuous conversations.
We help you join social conversations with a targeted and manageable approach so that you don’t get left behind.
We formulate a targeted social media activity plan, and write content for you if you don’t know where to start, or simply don’t have the time.
This includes social media management, social listening, networking where platforms allow, and regular posting.
Develop your Logo, and cultivate a Brand personality and identity.
One that inspires and engages – from your core business logo and branding to product packaging, digital, print, and social presence.
Communicate by all means necessary! Reaching out to your audience and customer, and building your route to market, is an ongoing activity. This is where valuable print material and successful email marketing also has a key role.
Creative crafting of words – whether it is for a television or video script, a printed brochure, blog article, website content, social media post, press release, or anything that requires the written word.
Commercial, accurate interpretation of your brief.
Easy-to-read, accessible, and engaging content.
When it calls for it, we write with depth and substance, and combine this with thorough background research, to produce credible and balanced articles on a range of topics.
Fresh original content approach, using journalist experience.
Source, conceptualise, write and publish engaging topics and informative content that has been well researched to ensure it is accurate and succinct.
Content planning, layout, and scheduling to ensure most engaging approach.
Photography for websites, email marketing campaigns, social media, directory listings, exhibition and print material.
We specialise in affordable photography where you are not always in a position – or the job doesn’t always call for – a big studio shoot. In particular, this helps start up businesses and SME’s to begin building up a multi-purpose image library.
We also work closely with professional photographers for larger shoots and styling.
Many wonderful work opportunities on exciting projects have enabled us to combine these into a comprehensive digital and marketing offering for you and your organisation’s needs.
We deliver work across diverse industry sectors:
- Marketing, digital, and communications;
- IT and MSP technology and software;
- Financial Services & Accounting;
- Retail, crafts, food, fashion, interiors, travel, gardening, and lifestyle, vintage fairground, artisan brands;
- Manufacturing, machinery, supply chains, and franchises, removals, amongst others.
- Environment and eco-awareness;
- Investigative journalism and world affairs in television;
- Family, education, health, humanity, and community;
- Design, arts, culture and trends;
These include start up’s, SMEs, and established businesses.
A passion and instinct to create is our heartbeat.
And a strong affinity with brands – identity, reputation, presence;
together with commercial focus with practical strategic implementation, leadership, and organised project management is where our experience and expertise can benefit your project – and we look forward to working with you.
connecting with your business & your audience
Be bold and persuasive in today’s fast-changing world. Experience, expertise and instinct are what help us to identify, design, produce and measure bold ideas and tactics to move your business forward and flourish.
WHAT YOU SAY
“Karin immediately understood where we were aiming to position our brand and really came through with the look and feel that delivered it.
Karin is a pleasure to work with and has been the creative force behind our brand development.”
“Karin’s remit has been to develop a marketing strategy and implement the subsequent programme of work.
Karin has provided valuable support and expertise to Wool Couture on delivery of this programme. Karin is highly professional in her approach at all times and can always be relied upon to deliver against agreed objectives. Very thorough and rigorous and is able bring the right degree of challenge to the organisation whilst maintaining excellent working relationships with colleagues.
Karin has been instrumental in the development of our brand and is enabling us to take our business to a whole new level. Thank you Karin!”
“I have worked with Karin for more than a decade now. She’s great. She’s super organised, efficient, friendly and knowledgeable.
We’ve worked on many projects together, full time and part time and I have no hesitation in recommending her services. Karin is an absolute joy to work with and I hope we’re still working together in years ahead.”
“Thank you for all your hard work on our website. We had our Committee meeting and it was great to show our members. They loved it! Thanks so much also for the social media training. I really enjoy working with you.”
“I think we should feature you as part of the team because you are an important part of who we are becoming. The website is looking so good, what a star you are!”
“We have seen our business double in size!! She is a very astute person with an incisive mind who looks at your business impartially and holistically.
Her work on our website has been detailed and thorough and we are delighted with it – a consummate business professional and a very nice person.”
“We are delighted with the work that you have done for us on our new website, the end result is just perfect.
At last we have found someone in you to create the site that we needed.”
Our Blog & INSIGHTS
Today’s buyers and prospective customers who are seeking specific services get the majority of their purchasing information from online searches, comparison websites, and other customer recommendations (satisfied, or not). No hard-sell, but online reputation is key...
My camera is always at the ready for the next round of photography and visuals needed for my own, and my clients' websites, social media presence, product photos, blogs, and emails - these are just some of my recent collection across clients, brands and platforms...
I was commissioned to photograph and upload hair colour products to a new website, all ninety of them! Quite challenging when each colour absorbs light differently, all the while being uniform and accurate was key, but the end result is a match! Using Wordpress with...